Digital Processes

Materializing the Digital

An Exhibition Design that Embraces its Curatorial Theme

Project

  • Out of Hand: Materializing the Digital

Theme

  • Digital Processes

Size

  • 800 m²

Lead

  • Riccardo Allegri

Location

  • Sydney, Australia

Typology

  • Exhibition Design

Status

  • Built
  • Disassembled

Collaborators

  • IALD
  • Light Practice

Image Credits

  • Peter Bennetts
  • Peter Murphy
  • LAVA
  • saai

Year

  • 2017

Client

  • Powerhouse Museum

Partner

  • Chris Bosse
  • Tobias Wallisser
  • Alexander Rieck

Recognitions

2017
Sydney Design Awards, Gold Award
Sydney Design Awards, Gold for Sydney Pop-Ups, Display, Exhibition & Set Design

Project

  • Out of Hand: Materializing the Digital

Location

  • Sydney, Australia

Year

  • 2017

Typology

  • Exhibition Design

Theme

  • Digital Processes

Client

  • Powerhouse Museum

Size

  • 800 m²

Status

  • Built
  • Disassembled

Lead

  • Riccardo Allegri

Collaborators

  • IALD
  • Light Practice

Partner

  • Chris Bosse
  • Tobias Wallisser
  • Alexander Rieck

Recognitions

2017
Sydney Design Awards, Gold Award
Sydney Design Awards, Gold for Sydney Pop-Ups, Display, Exhibition & Set Design

What if digital processes—so often seen as detached from the human experience—were central to creating a future that is organic, intuitive, and truly responsive to our needs? LAVA’s design for the Out of Hand exhibition offers a provocative exploration of this possibility. Through parametric modeling and digital fabrication, it demonstrates how technology can transcend its industrial, utilitarian roots to create natural, innovative spaces.

STANDARDIZATION VS. SPECIFICITY

For the past two hundred years, architecture and urban planning have been driven by the imperatives of industrialization: efficiency, mass production, and standardization. While rigid grids and repetitive forms have facilitated the development of cities and housing, they frequently fail to account for the nuances of people and place. “The result is that everything is square—easy to build, easy to control, easy to afford,” explains LAVA Partner Chris Bosse. “Yet, all of the things in nature that we love so much—jacaranda trees, coral reefs, forests—none of them follow these principles, but they’re equally efficient and effective; no one could argue otherwise.”

saai | Südwestdeutsches Archiv für Architektur und Ingenieurbau, Karlsruher Institut für Technologie, Werkarchiv Frei Otto

Though the pursuit of such complex, organic forms has deep historical roots, technological limitations have long restricted designers’ ability to explore them fully. Early pioneers, like Frei Otto, with his tensile structures and soap film experiments, and Robert Le Ricolais, with his exploration of flexible, lightweight forms, began to break these boundaries. Their work deepened our understanding of geometries and structure, paving the way for the tools that would expand architectural possibilities. Today, parametric modeling and digital fabrication allow architects to realize these organic principles with greater speed, precision, and scale.

“We imagined an interactive, fluid, and infinite exhibition experience where an undulating form traces the living history of digital processes, technologies, and materials.”

DIGITAL DESIRE LINES

Out of Hand—a traveling exhibition exploring the evolving history of digital technologies, processes, and materials—captures this shift in a powerful way. LAVA’s exhibition design embodied the curatorial concept of “materializing the digital.” To create the design, the exhibition infrastructure was laser-mapped into a flexible parametric model, which the architects overlaid with hand sketches, drawing together the analog and the digital. As Bosse notes: “It was a small project with big ideas.” The exhibition, which opened in 2017 at the Powerhouse Museum of Design in Sydney, featured over 90 works from renowned artists, designers, and architects; among them, Zaha Hadid, Iris van Herpen, and Ron Arad.

"Our strategy was to design using the same digital processes featured in the exhibition—parametric modeling and digital fabrication—ensuring the design itself embodies the curatorial theme and amplifies the works on display."

“The process of creating and experiencing the exhibition was about the journey from design to production, from the digital to the physical,” explains Bosse. “We didn’t want it to be static, but interactive, fluid, and infinite, with no clear beginning or end. It’s a living history.” The design reflects this journey, guiding visitors through a continuous, looping path. Though conceived on screen, the exhibition’s undulating form feels organic and intuitive, evoking the flow of a riverbed. As Bosse remarks, people follow the most efficient path through a landscape—a desire line is rarely straight. “People and animals don’t naturally walk in straight lines or grids,” says Bosse. “The fundamental takeaway here is the shift from traditional geometries to non-linear ones. Advances in technology allow us to design these spaces more efficiently, mirroring forms we see in nature. In theory, it requires the same effort and cost, but the outcome is much better.”

SHIFTING PARAMETERS

LAVA’s use of parametric modeling enabled the creation of forms that reflect nature’s dynamic systems. By adjusting parameters such as scale, curvature, and surface distribution through computational algorithms, they generated non-linear geometries that responded to the constraints of the 770-square-meter gallery. This digital process mirrors organic processes, where slight variations in input can lead to emergent outcomes—novel forms that remain contextual and flexible.

"The design draws inspiration from desire lines, reflecting the organic paths people naturally create, offering a dynamic alternative to rigid, grid-based structures."

When the exhibition was being installed at the Powerhouse, a challenge arose: the plan had been scaled incorrectly, and the gallery space was five meters shorter than expected. The entire design had to be recalibrated to fit the new dimensions. “The beauty of a parametric model is that adjustments can be made without starting from scratch,” explains Bosse. “Without them, you’d have to manually recreate everything, which could lead to a delay of months.” Being able to adjust the constraints of a model allows architects to intervene in response to unforeseen challenges without sacrificing coherence or impact.

TOMORROW'S TEMPLATE

LAVA leveraged digital processes in design and fabrication, merging technological precision with hands-on construction. The curved forms were shaped using a timber framework and bendable plywood, while horizontal surfaces were CNC-cut in batches and assembled on-site. Integrated alcoves, shelving, and seating, each with varying depths and proportions, created a series of spaces within the exhibition that provided different vantage points for visitors. Painted in a uniform cool white and lit with recessed LED lighting, these elements provided a neutral backdrop that didn’t compete, but rather complemented, the artworks.

"The adaptable framework allowed the exhibition to evolve fluidly across contexts and content, mirroring nature's dynamic systems of change and efficiency."

“If we were asked to design the same exhibition today, I think it would—for the most part—be the same,” says Bosse. “The principles we applied here are the same as in master planning, where we ask: How do people move through a city? One typical response is: walk straight, come to an intersection, press the light button, cross, and repeat. But we approach the city differently. We see it as a fluid, continuous space where movement is about exploration, engagement, and surprise. How do you move through such a space? Not in a straight line.”